Market Research Analysts and Marketing Specialists

Does not pass

• Devise and evaluate methods and procedures for collecting data, such as surveys, opinion polls, or questionnaires, or arrange to obtain existing data.

  reason given most often: nobody can tell quickly whether it worked, and no existing check settles it · 7.1% of the role's time · $5.3B

• Conduct research on consumer opinions and marketing strategies, collaborating with marketing professionals, statisticians, pollsters, and other professionals.

  reason given most often: nobody can tell quickly whether it worked, and no existing check settles it · 6.7% of the role's time · $4.9B

• Prepare reports of findings, illustrating data graphically and translating complex findings into written text.

  reason given most often: no existing check settles it · 5.6% of the role's time · $4.2B · waiting on a check

• Collect and analyze data on customer demographics, preferences, needs, and buying habits to identify potential markets and factors affecting product demand.

  reason given most often: nobody can tell quickly whether it worked, and no existing check settles it · 5.1% of the role's time · $3.8B

• Monitor industry statistics and follow trends in trade literature.

  reason given most often: no existing check settles it · 4.4% of the role's time · $3.3B

• Measure and assess customer and employee satisfaction.

  reason given most often: nobody can tell quickly whether it worked, and no existing check settles it · 4.0% of the role's time · $3.0B

• Optimize digital assets, such as text, graphics, or multimedia assets, for search engine optimization (SEO) or for display and usability on internet-connected devices.

  reason given most often: nobody can tell quickly whether it worked, and no existing check settles it · 3.4% of the role's time · $2.5B

• Gather data on competitors and analyze their prices, sales, and method of marketing and distribution.

  reason given most often: nobody can tell quickly whether it worked, and no existing check settles it · 3.3% of the role's time · $2.4B

• Measure the effectiveness of marketing, advertising, and communications programs and strategies.

  reason given most often: nobody can tell quickly whether it worked, and no existing check settles it · 3.3% of the role's time · $2.4B

• Coordinate with developers to optimize Web site architecture, server configuration, or page construction for search engine consumption and optimal visibility.

  reason given most often: nobody can tell quickly whether it worked, and no existing check settles it · 3.1% of the role's time · $2.3B

• Participate in the development or implementation of online marketing strategy.

  reason given most often: nobody can tell quickly whether it worked, and no existing check settles it · 3.0% of the role's time · $2.2B

• Seek and provide information to help companies determine their position in the marketplace.

  reason given most often: nobody can tell quickly whether it worked, and no existing check settles it · 2.9% of the role's time · $2.2B

• Forecast and track marketing and sales trends, analyzing collected data.

  reason given most often: nobody can tell quickly whether it worked, and no existing check settles it · 2.9% of the role's time · $2.1B

• Optimize Web site exposure by analyzing search engine patterns to direct online placement of keywords or other content.

  reason given most often: nobody can tell quickly whether it worked, and no existing check settles it · 2.9% of the role's time · $2.1B

• Conduct online marketing initiatives, such as paid ad placement, affiliate programs, sponsorship programs, email promotions, or viral marketing campaigns on social media Web sites.

  reason given most often: nobody can tell quickly whether it worked, and no existing check settles it · 2.6% of the role's time · $1.9B

• Collaborate with other marketing staff to integrate and complement marketing strategies across multiple sales channels.

  reason given most often: nobody can tell quickly whether it worked, and no existing check settles it · 2.6% of the role's time · $1.9B

• Manage tracking and reporting of search-related activities and provide analyses to marketing executives.

  reason given most often: no existing check settles it · 2.4% of the role's time · $1.8B · waiting on a check

• Improve search-related activities through ongoing analysis, experimentation, or optimization tests, using A/B or multivariate methods.

  reason given most often: nobody can tell quickly whether it worked · 2.0% of the role's time · $1.5B

• Attend staff conferences to provide management with information and proposals concerning the promotion, distribution, design, and pricing of company products or services.

  reason given most often: no existing check settles it · 2.0% of the role's time · $1.5B

• Collaborate with Web, multimedia, or art design staffs to create multimedia Web sites or other internet content that conforms to brand and company visual format.

  reason given most often: no existing check settles it · 1.8% of the role's time · $1.4B

• Create content strategies for digital media.

  reason given most often: nobody can tell quickly whether it worked, and no existing check settles it · 1.8% of the role's time · $1.3B

• Conduct market research analysis to identify search query trends, real-time search and news media activity, popular social media topics, electronic commerce trends, market opportunities, or competitor performance.

  reason given most often: nobody can tell quickly whether it worked, and no existing check settles it · 1.7% of the role's time · $1.3B

• Execute or manage social media campaigns to inform search marketing tactics.

  reason given most often: nobody can tell quickly whether it worked, and no existing check settles it · 1.7% of the role's time · $1.3B

• Identify appropriate Key Performance Indicators (KPIs) and report key metrics from digital campaigns.

  reason given most often: nobody can tell quickly whether it worked, and no existing check settles it · 1.5% of the role's time · $1.1B

• Purchase or negotiate placement of listings in local search engines, directories, or digital mapping technologies.

  reason given most often: nobody can tell quickly whether it worked, and no existing check settles it · 1.5% of the role's time · $1.1B

• Direct trained survey interviewers.

  reason given most often: nobody can tell quickly whether it worked, and no existing check settles it · 1.4% of the role's time · $1.1B

• Combine secondary data sources with keyword research to more accurately profile and satisfy user intent.

  reason given most often: nobody can tell quickly whether it worked, and no existing check settles it · 1.4% of the role's time · $1.0B

• Develop and implement procedures for identifying advertising needs.

  reason given most often: nobody can tell quickly whether it worked, and no existing check settles it · 1.3% of the role's time · $966M

• Optimize shopping cart experience or Web site conversion rates against Key Performance Indicators (KPIs).

  reason given most often: nobody can tell quickly whether it worked, and no existing check settles it · 1.2% of the role's time · $904M

• Evaluate new emerging media or technologies and make recommendations for their application within Internet marketing or search marketing campaigns.

  reason given most often: nobody can tell quickly whether it worked, and no existing check settles it · 1.2% of the role's time · $895M

• Propose online or multiple-sales-channel campaigns to marketing executives.

  reason given most often: no existing check settles it · 1.2% of the role's time · $854M · waiting on a check

• Keep abreast of government regulations and emerging Web technology to ensure regulatory compliance by reviewing current literature, talking with colleagues, participating in educational programs, attending meetings or workshops, or participating in professional organizations or conferences.

  reason given most often: nobody can tell quickly whether it worked, and no existing check settles it · 1.1% of the role's time · $832M

• Communicate and collaborate with merchants, Webmasters, bloggers, or online editors to strategically place hyperlinks.

  reason given most often: nobody can tell quickly whether it worked, and no existing check settles it · 1.1% of the role's time · $786M

• Develop transactional Web applications, using Web programming software and knowledge of programming languages, such as hypertext markup language (HTML) and extensible markup language (XML).

  reason given most often: no existing check settles it, and a failure is too expensive · 0.9% of the role's time · $633M · passed by Claude Sonnet · the models disagreed

• Execute or manage banner, video, or other non-text link ad campaigns.

  reason given most often: nobody can tell quickly whether it worked, and no existing check settles it · 0.8% of the role's time · $630M

• Coordinate sales or other promotional strategies with merchandising, operations, or inventory control staff to ensure product catalogs are current, accurate, and organized for best findability against user intent.

  reason given most often: no existing check settles it · 0.6% of the role's time · $457M

• Identify, evaluate, or procure hardware or software for implementing online marketing campaigns.

  reason given most often: nobody can tell quickly whether it worked, and no existing check settles it · 0.6% of the role's time · $417M

• Execute and manage communications with digital journalists or bloggers.

  reason given most often: nobody can tell quickly whether it worked, and no existing check settles it · 0.5% of the role's time · $406M

• Implement online customer service processes to ensure positive and consistent user experiences.

  reason given most often: nobody can tell quickly whether it worked, and no existing check settles it · 0.5% of the role's time · $400M

• Conduct financial modeling for online marketing programs or Web site revenue forecasting.

  reason given most often: nobody can tell quickly whether it worked, and no existing check settles it · 0.5% of the role's time · $394M

• Define product requirements, based on market research analysis, in collaboration with user interface design and engineering staff.

  reason given most often: nobody can tell quickly whether it worked, and no existing check settles it · 0.5% of the role's time · $366M

• Assist in the evaluation or negotiation of contracts with vendors or online partners.

  reason given most often: nobody can tell quickly whether it worked, and no existing check settles it · 0.5% of the role's time · $348M

• Identify and develop commercial or technical specifications, such as usability, pricing, checkout, or data security, to promote transactional internet-enabled commerce functionality.

  reason given most often: nobody can tell quickly whether it worked, and no existing check settles it · 0.4% of the role's time · $299M

• Prepare electronic commerce designs or prototypes, such as storyboards, mock-ups, or other content, using graphics design software.

  reason given most often: no existing check settles it · 0.4% of the role's time · $275M · waiting on a check

• Assist in the development of online transaction or security policies.

  reason given most often: nobody can tell quickly whether it worked, and no existing check settles it, and a failure is too expensive · 0.3% of the role's time · $235M

• Resolve product availability problems in collaboration with customer service staff.

  reason given most often: nobody can tell quickly whether it worked, and no existing check settles it · 0.3% of the role's time · $221M

• Identify methods for interfacing Web application technologies with enterprise resource planning or other system software.

  reason given most often: nobody can tell quickly whether it worked, and no existing check settles it · 0.2% of the role's time · $127M