Marketing Managers

Does not pass

• Formulate, direct, or coordinate marketing activities or policies to promote products or services, working with advertising or promotion managers.

  reason given most often: nobody can tell quickly whether it worked, and no existing check settles it, and a failure is too expensive · 16.8% of the role's time · $11.1B

• Identify, develop, or evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors.

  reason given most often: nobody can tell quickly whether it worked, and no existing check settles it, and a failure is too expensive · 14.2% of the role's time · $9.3B

• Direct the hiring, training, or performance evaluations of marketing or sales staff and oversee their daily activities.

  reason given most often: nobody can tell quickly whether it worked, and no existing check settles it · 8.2% of the role's time · $5.4B

• Evaluate the financial aspects of product development, such as budgets, expenditures, research and development appropriations, or return-on-investment and profit-loss projections.

  reason given most often: no existing check settles it, and a failure is too expensive · 7.3% of the role's time · $4.8B

• Use sales forecasting or strategic planning to ensure the sale and profitability of products, lines, or services, analyzing business developments and monitoring market trends.

  reason given most often: nobody can tell quickly whether it worked, and no existing check settles it, and a failure is too expensive · 6.0% of the role's time · $4.0B

• Consult with product development personnel on product specifications, such as design, color, or packaging.

  reason given most often: nobody can tell quickly whether it worked, and no existing check settles it · 5.2% of the role's time · $3.4B

• Coordinate or participate in promotional activities or trade shows, working with developers, advertisers, or production managers, to market products or services.

  physical work, outside the screen · 5.1% of the role's time · $3.3B

• Develop pricing strategies, balancing firm objectives and customer satisfaction.

  reason given most often: nobody can tell quickly whether it worked, and no existing check settles it, and a failure is too expensive · 4.9% of the role's time · $3.2B

• Initiate market research studies, or analyze their findings.

  reason given most often: no existing check settles it · 4.5% of the role's time · $2.9B

• Consult with buying personnel to gain advice regarding environmentally sound or sustainable products.

  reason given most often: no existing check settles it · 3.4% of the role's time · $2.2B · waiting on a check

• Consult with buying personnel to gain advice regarding the types of products or services expected to be in demand.

  reason given most often: no existing check settles it · 3.4% of the role's time · $2.2B · waiting on a check

• Advise business or other groups on local, national, or international factors affecting the buying or selling of products or services.

  reason given most often: no existing check settles it · 2.8% of the role's time · $1.8B

• Negotiate contracts with vendors or distributors to manage product distribution, establishing distribution networks or developing distribution strategies.

  reason given most often: nobody can tell quickly whether it worked, and no existing check settles it, and a failure is too expensive · 2.6% of the role's time · $1.7B

• Conduct economic or commercial surveys to identify potential markets for products or services.

  reason given most often: nobody can tell quickly whether it worked, and no existing check settles it · 2.2% of the role's time · $1.5B

• Select products or accessories to be displayed at trade or special production shows.

  physical work, outside the screen · 2.0% of the role's time · $1.3B

• Recommend modifications to products, packaging, production processes, or other characteristics to improve the environmental soundness or sustainability of products.

  reason given most often: no existing check settles it · 1.6% of the role's time · $1.1B

• Confer with legal staff to resolve problems, such as copyright infringement or royalty sharing with outside producers or distributors.

  reason given most often: nobody can tell quickly whether it worked, and no existing check settles it, and a failure is too expensive · 1.6% of the role's time · $1.1B

• Integrate environmental information into product or company marketing strategies, policies, or activities.

  reason given most often: nobody can tell quickly whether it worked, and no existing check settles it · 1.1% of the role's time · $708M

• Develop business cases for environmental marketing strategies.

  reason given most often: no existing check settles it · 0.9% of the role's time · $562M